B2B Marketing

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Grow your business with Australia’s top B2B marketing agency

Digital Squad helps B2B companies sell more products and services across the vast B2B market such as technology, industrial, manufacturing, and professional services. An award-winning agency with a solid record of success, we develop B2B content marketing strategies that span multiple touchpoints, channels, and discipline to deliver the key growth objectives of our clients.

Strategic B2B Marketing Advice

At Digital Squad, we act as an extension of our client’s business, providing expert, CMO-style advice. We focus on curating marketing campaigns that deliver tangible value. With expertise across a range of niche B2B areas, we know how to architect and build successful, growth-focused campaigns.

Focused Demand Generation

We help businesses generate more inbound enquiries through delivering integrated B2B marketing campaigns with the objective of generating awareness of and demand for your product or service. Our team is skilled in generating marketing and sales qualified leads for internal sales teams to turn into new opportunities.

Conversion-Driven Nurturing

We understand the complexity of the B2B buyer journey. Many website visitors will not convert immediately and need specific communications at every stage of the buyer journey to build trust and maintain a connection. Our proven lead nurturing approach helps convert them from prospects to customers.

B2B DIGITAL MARKETING AGENCY WITH 15+ YEARS EXPERIENCE

Multi-channel B2B Marketing in Australia

As an award-winning B2B digital marketing agency, we have demonstrable experience in helping B2B companies enhance their brand, developing their market offer, and assisting internal sales teams to close more deals. We are results-driven and committed to delivering scalable, ROI-focused strategies and campaigns that will fill your sales pipeline and boost your bottom line. We provide monthly reports on key performance metrics to ensure transparency throughout every element of the campaign.
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SaaS Marketing, b2b marketing agency, b2b marketing
expert-led marketing campaigns that work!

Profitable B2B Marketing Lead Pipelines

We help B2B companies create a robust, well defined, and effective sales pipeline that drives a consistent and scalable sales strategy. Through defining the stages within the sales process and categorising them into a series of smaller steps, we can effectively move prospects through the funnel, from marketing qualified, to sales qualified, through to the purchase decision, ultimately generating more quality leads and customers for your business.
STRATEGIC CONTENT OPTIMISATION

B2B Content Marketing Services that Drive Action

B2B companies require more information to justify their decisions to a range of stakeholders. As a B2B marketing agency, Digital Squad can help B2B businesses create engaging content that supports their value proposition, from sparking the audience’s interest with a whitepaper on LinkedIn, to developing a targeted B2B marketing campaign that puts your business in the top SERP positions for conversion-focused search terms. The content that we create dives into audience pain points and industry challenges to appeal to rational decision-making factors.
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DATA-DRIVEN B2B MARKETING STRATEGIES

ROI-Focused B2B Marketing Strategies

Our B2B marketing strategies follow an adaptive-strategy process where we consistently evaluate campaigns based on the buyer journey to identify any gaps in the strategy. We take a transparent and consultative approach to our campaigns and provide clients with regular reports that outline key performance metrics based on the overall business objectives. These metrics are used to evaluate and increase the success of the B2B campaign to maximise marketing ROI for your B2B business.
b2b Marketing services
Our experts will customise your B2B marketing stack
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Google Ads

Find the right audience for your ads on the world’s largest advertising network, increasing your targeted business reach.

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Social Media Marketing

Build your own brand story and community. By combining content and analytics, engage with your audience to deliver content that sells.

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LinkedIn Marketing

A top platform for B2B lead generation. Use this business-oriented community to further your connections with industry professionals, and drive interest for your brand.

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Content Marketing

Engage your customers with relevant content. Design a conversion-driven B2B content strategy from website, blog posts, case studies and more.

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Account-based Marketing

Identify and reach out to high-value customers with a personalised marketing approach, strategically driving your revenue.

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Demand Generation Campaigns

With a blend of organic, paid and owned media, let this data-driven campaign approach build brand awareness and sell your business solutions.

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Search Engine Optimisation

Leverage on best SEO practices to achieve improved rankings, traffic and conversions for your business.

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Conversion Rate Optimisation

Convert your site traffic into sales with best CRO tactics. With proper CRO, maximise your efficiency in conversion and see results in numbers.

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Lead Nurturing and Scoring

Build and develop strong relationships with your prospects to win them over. Keep your leads warm with this effective inbound marketing strategy.

“Digital Squad have delivered year on year growth for our brand and 40X return on our SEM campaigns in 2022 alone and 80X return on our SEO investment. Their expertise, transparency and insights are second to none”

Janine Hall
Escape Haven Founder and CEO​

Trusted by Amazing clients

Ready to grow your business with Australia’s top B2B marketing agency?

Get answers

Frequently Asked Questions

Digital Squad is an award-winning B2B marketing agency, recognised for high performance, ROI and data driven strategies that get results. Clients , for example, Brand Protection & Tracking Specialist in Asia, who choose to work with Digital Squad see increased marketing performance that drives their business toward its overall goals. We strategically plan and implement each campaign with the highest precision, identifying the KPIs that are most important to meeting your business objectives, and work tirelessly to ensure your campaigns are hitting their targets. At all times, we guarantee transparency and provide you with regular reports to outline performance. If you have any questions, our team is always happy to jump on a zoom call to help. 

Digital Squad is an award-winning digital marketing agency, recognised for high performance, ROI and data driven strategies that get results. Clients who choose to work with Digital Squad see increased marketing performance that drives their business toward its overall goals. We strategically plan and implement each campaign with the highest precision, identifying the KPIs that are most important to meeting your business objectives, and work tirelessly to ensure your campaigns are hitting their targets. At all times, we guarantee transparency and provide you with regular reports to outline performance. If you have any questions, our team is always happy to jump on a zoom call to help. 

The way consumers engage with businesses has evolved, and while B2B marketing may still involve offline channels and face to face meetings and networking, digital remains a key part of a successful B2B marketing strategy. Businesses must deliver the connected online experiences that customers have come to expect. To do this, it is necessary to stay on top of the latest trends and use the right technologies and platforms at the right time to engage your audience. This is where Digital Squad excels.

Recent Updates

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